Brands are looking to establish their own mobile presence, and run marketing campaigns that fully take advantage of the technology available and explore the range of merchandising opportunities offered by the new mobile channel.
InfiniCreative provides creative agencies with the technology to produce mobile focused Marketing Campaigns offering the following advantages:
- Richer immersive audience engagement
- Location and user specific content distribution
- Constant merchandising and cross campaign opportunities
- Social media integration for better user targeting and campaign success
We combine your creative ideas with our technology.
Working closely with you, we can enhance a marketing concept by combiningimmersive features such as Augmented Reality, Geo location tagging, virtual currency and social media engagement.
We can provide detailed project briefs, in an unbranded format, enabling you to put together a detailed presentation for your client
Our technology leverages the power of social conversations to increase revenue opportunities and campaign success.
Our platform includes a suite of Analytical tools providing real time reports on information such as where your app users are located, the content most regularly accessed, the level of immersion/ interaction between and the user and the app, the degree of social sharing of the app on major social networks per user, or per country and any other key demographic statistic.
To ensure your campaign effectiveness is maximised, we enable you to moderate content generated by users on your app and your social network pages. We allow you to appoint professional or loyal users as ‘Content Editors’ and reward them with social currency and virtual prizes.
Our merchandising engine allows you to analyse user affinity through lifecycle profiling. We utilise non-invasive technology to extract the maximum revenue available from new and existing users based on their social interactions. You can target merchandising opportunities that are relevant and non-intrusive.
Our unique development platform delivers mobile apps across all App stores, making your campaign available to all smart phone devices and the growing number of other Home Entertainment devices with access to App stores.
You can choose to distribute the mobile campaign in different geographical locations, or offer different campaigns for local distribution audiences. Our apps can be delivered in the 11 major world languages.
Each App will contain a marketing affinity strip with access to a Coupon Bank. This enables you to monetize mobile advertising space more effectively as adverts can be targeted at specific user groups and demographics. When the app is downloaded a social account is created for each user. This account allows you to send notifications, updates and distribute coupons outside of the discreet app campaign/ the social account enabling a continuous lifecycle relationship with your user.